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Why You Should Use Postcard Marketing?
Postcard marketing is a powerful tool for businesses of any size. Small businesses in particular, stand to benefit the most thanks to the leverage a postcard campaign can provide.
Postcard marketing is the distribution of postcard advertisements to a targeted audience. It’s one of the most affordable forms of direct mail marketing, and allows for a ton of creativity. Businesses can design a custom postcard that they’d like to use to promote a new product or service, or just get the word out about their company. Then, they can select a certain area or target audience they’d like their postcards to be sent to. Using customer insights, companies can strategically select the neighborhoods or demographics they’d like to receive their ad.